Hey all! Just launched a new tool called the Viewership Snowball Ticker (aka Watch Time Snowball). Pick an audience size and a watch length, hit run, and it ticks up a live counter showing the total combined watch time that audience racks up — days, hours, minutes, seconds, all counting up in real time.

What I like about it is the comparison underneath: for the same audience size, it lays out 30 min, 1 hour, and 4 hour lanes side by side so you can actually see how much a longer watch session changes the total, instead of just staring at one abstract number. It’s a fun way to visualize how small viewership numbers snowball into real watch-time totals over a stream or video. Free to use for all, and it all runs client-side — nothing you enter gets sent anywhere.

Check out the Viewership Snowball Ticker here.